Special birthday for Warner Bros The celebrations organized by the production company have started: 80 murals in 30 cities, new content, themed events, merchandising, all under the “80 Years of Tweety” brand to remember that Tweety is a special character Vanessa Fifth
“It seemed to me to see a cat” and the image of the most famous yellow canary in the world immediately rises to the eyes.
Unrepentant, imperturbable, smart, spiteful and irresistible, Tweety turns 80 .
The opponent of Sylvester is one of the most beloved characters of the Looney Tunes , second only to Bugs Bunnyin terms of universal knowledge. The celebrations for his birthday , organized by Warner Bros , his production company, have started: 80 murals in 30 cities, new content , themed events , merchandising , all under the ” 80 Years of Tweety ” brand to remember that Tweety is a very special canary.
A diverse group of artists from around the world have been commissioned to devise and create wall designs that reflect the character’s story and personality .
The ” 80 Years of Tweety“kicked off, on March 11, in Austin , at” SXSW 2022 “, the music and film festival , with interactive conferences and exhibitions, which takes place every spring in the capital of Texas , where the first group was officially presented The celebrations will continue throughout the year in the Studio, with new content on Tweety, new themed experiences and collections of Warner Bros products . The celebration will culminate on Tweety’s birthday: November 21, 2022.
Viewable for free, the paintings on the walls will appearin the United States, the United Kingdom, France, Germany, Poland, Spain, Italy, Mexico, Brazil, the United Arab Emirates and more .
In Italy, the drawings will be made within the Cartoon Network international campaign ” Redesign your world ” and will be part of the on-air and local initiatives that the brand will implement to invite children to “redesign” the world through actions concrete that, albeit small, can make a difference.
“For eighty years, Tweety has always gone his own way, inherently representing what it means to be ‘proudly yourself’. His captivating personality has made him a favorite in popular culture, and he is known for appearing in the most unexpected ways, “said Pam Lifford, President of WarnerMedia Global Brands and Experiences.
For eighty years , this canary has proven that despite being small, it is possible to outsmart and defeat the greatest enemies , and it is perhaps this reinterpretation of the story of “David and Goliath” that Tweety has become one of the favorite characters of popular cultureand has a significant presence in the fashion and lifestyl e. His bright yellow color , high optimism and his modest strength of him make him one of the most loved characters by celebrities, influencers , stylists and artists .
“As a key member of the Looney Tunes franchise, we absolutely wanted to celebrate Tweety’s 80th birthday in style , and we’re thrilled to be able to continue the celebrations throughout the year. Be careful because he will be able to appear anywhere , from fashion to collectibles and more, ”warns Lifford.

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