After 25 years making men 7 centimeters taller through the internet, the Andalusian footwear company Masaltos.com has created a new collection of women’s shoes called Olivia Nature. According to the company in a note, the new brand will take advantage of the knowledge and experience accumulated by the management team of Masaltos.com, which has more than 90,000 clients in 120 countries .
Following the Masaltos.com model, Olivia Nature’s shoes will be sold exclusively online and will be delivered at home in 24-48 hours anywhere in Europe. To this end, the company provides telephone assistance in eight languages, the same ones in which its website is operational.
“Unlike the Masaltos.com shoes, which include a special design with an inner cradle and a heel that increases men’s height by 7 centimeters, these shoes do not increase height since women can wear traditional heels,” the statement said. .
The new firm has started its activity with a discount promotion for any destination in Spain and the world during the Black Friday campaign . The offer supposes a saving of 10% in all the models of shoes.
“Women are looking for modern, comfortable and durable footwear,” says Antonio Fagundo CEO of Masaltos.com. “With Olivia Nature we have combined our experience in digital commerce with the conviction that today’s women also buy footwear online and the ability to produce quality products Made in Spain.”
Olivia Nature, adds Masaltos.com, has inherited from its founders the concept of Italian shoe store “high quality, with timeless designs and carefully finished”. His collection starts with 25 models of footwear made with different materials and colors: ballerinas, boots, ankle boots, trainers, moccasins, flat shoes and heels. “The designs are exclusive, sophisticated and mix current trends with timelessness, essential for a shoe that will last over time. They seek to adapt to the needs of today’s women, where they combine comfort with a dynamic lifestyle, full of movement and emotions”.
The shoes are Italian-inspired, recyclable and with a minimum price of 89 euros.
Olivia Nature also combines the digital universe with social commitment, since its shoes “are made with vegetable-tanned leather, do not contain metals and are recyclable”. The sole is made of polyurethane, a biodegradable material, which gives the shoe flexibility and resistance. They are available from 89 euros.
Masaltos.com was the first Andalusian firm to implement online sales in 1994. Today 95% of the more than 15,000 pairs of shoes that the company sells a year are sold directly on the Internet . Today, more than two thirds of its income corresponds to exports. Masaltos.com distributes its shoes for men to grow up to 7 centimeters in more than 120 countries.

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